Reach per platform
Half a million on TikTok and half a million across five platforms are different people; reach is held per platform as well as in total.
Creator seeding · for brands and their estates
Creator seeding, from the shortlist to the doorstep
“Half a million on TikTok, gym niche, nothing from us this quarter” — audience filters that answer the sentence a brand team actually says out loud, and seeding boxes tracked to each creator’s door.
The problem
Three exports and a spreadsheet
Choosing who gets the box usually means exporting follower counts, filtering by hand and cross-checking who was sent something last month. The counts are weeks old, and the box goes to the wrong person — or to the same person twice.
How it works
Creator seeding, step by step
01
Filter
By reach on a named platform, by niche, by town — and leave out anyone sent to recently.
02
Check freshness
Every follower count shows how old it is, and the filter can insist on recent ones.
03
Send
Boxes packed and dispatched to the chosen creators, like any other drop.
04
Track
Each box followed to the creator’s door with the courier’s own tracking.
What it does
Creator seeding: what it does
Niches
Filter by the niches a creator works in — gym, beauty, food, or whatever your own list uses.
Not sent recently
Leave out anyone who has had a box within the days you choose.
Counts that admit their age
Follower numbers rot within weeks; every one shows when it was checked.
Search by name, handle or town
Find a creator the way the team talks about them.
Tracked to the door
Every box followed with the courier’s tracking, like any other delivery.
Questions
Creator seeding: what people ask
How do we avoid sending the same creator two boxes?
Filter out anyone sent to within a number of days you choose, so recent recipients drop off the list.
How current are the follower counts?
Every count shows when it was last checked, and the filter can be set to use only counts checked recently.
Are the boxes tracked?
Yes. Each box is followed to the creator’s door with the courier’s own tracking.
Can we look up a particular creator?
Yes. Search by name, handle, town or postcode, as well as filtering by reach, platform and niche.
Works with
Licensed on its own, better together
Every module shares one estate and one sign-in, so adding the next is a decision, not a migration.
Delivery tracking
Every parcel to every store from the courier’s own tracking, exceptions first.
Stock and fulfilment
A priced catalogue with live stock, and every pack counted twice before it is sealed.
Campaign management
One brief allocated across every store by profile, packed, sent and proved in place.
Reporting and audit
The order book read back, an audit log of every change and imports with a dry run.
Request access
Get your estate on Inkari
Access is by invitation — tell us about your estate and we will set it up properly, with your stores, your products and your suppliers in place from day one. We reply within one working day.
- A guided walkthrough with your own campaign as the example
- Your estate structured before you first sign in
- Licence only the modules you need — add more when they earn their place
- No self-serve trial to fight with — a person, then a portal
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